CRS
Central Reservation System

Cover
Each diner at a restaurant.

Conversion Study
Research study to analyze whether advertising respondents actually were converted to travelers as a result of advertising and follow-up material.

Commissions
A percent of the total product cost paid to travel agents and other travel product distributors for selling the product to the consumer.

Conventions and Trade Shows
Major segment of travel industry business. Trade shows differ from conventions in that they have exhibit space that provides product exhibition and sales opportunities for suppliers, as well as information gathering and buying opportunities for customers.

Charter Group
Group travel in which a previously organized group travels together, usually on a custom itinerary.

Carrier
Any provider of mass transportation, usually used in reference to an airline.